Lojtehus Redesign

Traditional Restaurant in Amager

Traditional Restaurant in Amager

Traditional Restaurant in Amager

One of my first-ever projects. Lojtehus is a restaurant with a strong history and tradition of Danish cuisine. I created a meaningful UX redesign based on customer interviews, as well as a brand and aesthetic enhancement.

One of my first-ever projects. Lojtehus is a restaurant with a strong history and tradition of Danish cuisine. I created a meaningful UX redesign based on customer interviews, as well as a brand and aesthetic enhancement.

One of my first-ever projects. Lojtehus is a restaurant with a strong history and tradition of Danish cuisine. I created a meaningful UX redesign based on customer interviews, as well as a brand and aesthetic enhancement.

Client

Lojtehus-redesign

Services

Visual Design UI & UX Design Brand Design

Industries

Hospitality

Date

October 2022

Interviews with customers revealed that most of the reservations were made by phone, and many youngsters and tourists visiting their website were looking for information there. However, the confusing arrangement of menus and offers was causing a large bounce rate. Methodology: - Logo and brand redesign - Heuristic analysis - Interviews - Usability testing - Card sorting

The result: - A clean and punchy design, modern but still rooted in tradition of their brand. - I was most proud of the navigation changes to the website that aligned with user needs. - As a result of testing and card sorting, I improved the experience of accessing critical information about booking and meal options.